When it comes to financial ads, there are many possible advertising formats, but which one is the most suitable for you depends on your campaign goal, target audience and the financial product you promote. Possible advertising formats include:
Banner ads : Great for creating awareness and reaching the right audience on various websites.
Native ads : These ads fit into website content and can be quite useful for educational content about finances.
Push notifications : Great option to generate direct user engagement by using relevant offers.
In order to get more out of your advertising campaigns, you should try various financial ads formats and measure such metrics as CTR, conversion rate, CPA and ROI.